Slide into Fans' DMs
Instagram Stories are where your fans check in with you. It's where they hang out. And it's where they naturally like and reply - but today, those replies largely disappear into the void. What if every reply became an opportunity to connect, capture data and deliver more value?
Enter Instagram DM Campaigns: the newest way to turn casual story views into a clear call to action and measurable fan engagement. With one trigger word, fans can unlock links to contests, waitlists, exclusive content - all delivered right in their DMs.
Imagine this ...
You're promoting a festival. On your story, you drop a "Reply "NEED!" for early-bird access." Fans reply. Then instantly, they get a DM with a Tradable Bits campaign link. They click, engage, and boom - you've pulled them off of social and into your owned audience.
For artists, they could use Instagram DM to distribute pre-release waitlists. For teams, post-game content or special prizing. Whatever the initiative, Instagram DM makes the interaction feel more personal and instant.
To try Instagram DM, get started with this guide 👉 here
