More control, Less Guesswork: Turn off Meta Advantage+ at the Creative Level.
Over the last year, for Meta Ads, Advantage+ has become the default for an increasing number of creative optimization settings, which is helpful sometimes, but not always what you want. So we’ve given you the option to turn it off.
What’s new:
When you build an ad inside Tradable Bits, you’ll now see a simple toggle:
Enable Advantage+ Creative (Off by default)
If you leave it off, Meta won’t auto-apply creative optimizations like:
- Text variations
- Image touch-ups
- Auto templates
- Inline comments
If you want Meta to jump in, just flip the toggle on.